— PROJECT NAME
TeaPlus No Lo MV
— AGENCY/CLIENT/DIRECTOR
FasterChef
Pepsi Suntory
Nhu Dang
— ROLE
Concept
Supervision
No Lo, which translates to "no-worry" in Vietnamese, encapsulates the essence of TeaPlus. Renowned for its mission to provide a sense of lightness, TeaPlus embraces Tet (Vietnamese New Year) as a time when worries tend to weigh heavily.
In the spirit of uplifting the younger generation, TeaPlus has crafted a special Tet Fair, coming with unusual activities that playfully embody the worry-filled mentality. The aim is to encourage people to embrace the joy of life and simply laugh off their concerns in a playful manner.
